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Biophilic Design

Codes of the RHS Chelsea Flower Show 2018

The Bucket & the Shower

Examining bathing, modernity, heritage and nostalgia in India

Disorderly Design

In praise of local idiosyncrasies – India vs Singapore & global homogeneity

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Ramona Lyons

A freelance semiotician and cultural insights expert in San Francisco, Ramona has pinpointed key language and imagery, crafted brand strategy and inspired innovation for established brands in the consumer packaged goods, apparel, technology, spirits and beverages, beauty, healthcare and food categories. Ramona has a Ph.D. from the University of Pennsylvania, with a focus on cultural studies and visual communication. Earlier in her career, she worked as a producer for television, and spent almost ten years as researcher, advertising and brand strategist for a global corporation.

San Francisco, US

Dimitar Trendafilov

Dimitar has an MA in Business Administration and wrote his dissertation on brand positioning. He is now a PhD student at the New Bulgarian University (NBU) in Sofia, focusing on semiotic tools for research into markets, brands and cultural trend. After working in marketing with various companies Dimitar now teaches marketing and branding, working in the Socio-Semiotic Laboratory at NBU which studies brand awareness, positioning, commercial communication and local consumer behavior.

Sofia, Bulgaria

Opal Cerdan

Author, critic, on the faculty of Tourism & Women's Studies at the Welsh campus of the Ecole des Hautes Etudes in Benllech, Anglesey. One of Opal's main areas of research is cross-dressing and subjectivity in Welsh political activism, with special reference to the Rebecca Riots of the 1830s and 1840s. She is also a postmodern cake designer creating fantastic icing sculptures with alcoves wherein may be displayed actual cake. Much acclaimed & decorated internationally, with awards for her work at the interface of patisserie, cultural insight & cyborg theory.

Benllech, Anglesey, UK

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