Sraboni began her career as a counselor and therapist 20years ago. She has followed her interest in people and contemporary culture through her work as a strategic planner in advertising and then as a brand consultant. Her current assignment is in the area of market research. Her educational background is in psychology and her doctoral dissertation is in the area of organizational culture and learning. She continues to nurture her interest in psychology and has trained in psychoanalysis.
New Delhi, India
A founding partner of Visual Signo, Lucia is a graphic designer and anthropologist with deep expertise in the use and exploration of methodologies for the analysis of the visual through design principles and anthropological thinking. She has more than 10 years of experience as a graphic designer, semiotician, and researcher delivering cultural and design insight, semiotic strategies and research for companies in a wide range of sectors. Lucia has worked as a professor, researcher for research and marketing strategies agencies, semiotician, and independent graphic design consultant.
London, UK
Vivian Shi is Director of Insight at Wisdom Asia-Rising Sun Marketing & Research Consulting in Shanghai, China. She has extensive experience in the area of applied semiotics and cultural analysis, tracking cultural trends in China and analysing advertising, packaging and digital communications across a wide range of categories. Vivian combines her semiotic interests with direct day to day work with consumers.
Shanghai, China