Nick is a writer for branding and design, and one half of creative partnership Asbury & Asbury. Personal projects include Corpoetics, a collection of poems made by rearranging corporate copy; Pentone, the written equivalent of Pantone colour-matching system; and Mr Blog, a blog documenting all the ‘Mr’ shops on UK high streets. Nick was also one of the writers in the original Significant Objects project, conceived by Joshua Glenn and Rob Walker. Nick has a particular interest in brand names, slogans, language and poetry and writes for the design press, including Creative Review.
http://www.asburyandasbury.com
http://www.twitter.com/asburyandasbury
Manchester, UK
Tom is a qualitative researcher turned brand strategist, with a particular interest in semiotics and co-creation as drivers of innovation. He worked for four years at Synovate, before moving to brand consultancy Sense Worldwide. A qualified sound engineer, Tom also runs an independent record label that revels in blurring the lines between fact and fiction. Tom holds a BA in Modern Languages and Literature from Oxford University.
London, UK
With over 20 yrs as a qualitative researcher mining insights for global clients, Piyul feels that she has lived in the eye of a hurricane, in the aftermath of globalization. Fascinated by larger changes in the Indian social fabric, she is now a doctoral student at IIT Bombay, studying ‘the decline of a city and its impact on women’. She also continues to enjoy working on projects for clients who are passionate about making the world a better place.
Mumbai, India